Google Blog post: investing in innovation
Posted 14 November 3rd, 2009
“We want to continue to create products that rethink industry standards, challenge the status quo and make people’s lives easier ‚Äî and we know that there are great minds out there with the same goal.” Follow this link to read the full article
The Future of the Internet – Google CEO Eric Schmidt
Posted 14 November 3rd, 2009
Very interesting interview. Well worth taking the time to watch.
Marketing Legal Services
Posted 14 November 2nd, 2009
The world of legal services is changing fast. Traditional word-of-mouth marketing and life-long loyalty to one legal practice is being eroded by rapid developments in the online world. Your customers now use the internet to connect with other customers, find and evaluate services and conduct extensive research on topics that matter the most before making [...]
Social Networks & Instant Democracy
Posted 14 September 21st, 2009
A famously controversial American TV personality recently discovered the hard way that more power now rests in the hands of average people than has at any other time in history. Glenn Beck is known for being a very pro-republican commentator on the Fox Network. In this article we will look how some smart thinking and [...]
Your market hates stability
Posted 14 August 21st, 2009
In case you haven’t realised the global financial crisis has changed things. Crises reshape the mindset of consumers and this one has also accelerated the ‘online’ trend. Consumers now communicate, make decisions and spend their dollars differently – and they expect to be heard. This is more than just a passing fad. Things are never [...]
How to save MySpace
Posted 14 August 21st, 2009
Recently published in Anthill Online MySpace is in trouble. Membership is dropping and people are leaving in droves. Some people assert that the mass exodus started when News Corp bought the social network and others say it is simply a sign of how fast fashion changes online. The real truth is that the owners of [...]
Marketing Medical Services
Posted 14 August 18th, 2009
The world of medical services is changing fast. Traditional word-of-mouth marketing and life-long loyalty to one medical practice is being eroded by rapid developments in the online world. Your customers now use the internet to connect with other customers, find and evaluate services, products and conduct extensive research on topics that matter the most before [...]
Enlightened Stupid Marketer
Posted 14 August 10th, 2009
Hilarious YouTube video about the mind of the “Enlightened Stupid Marketer”
Social Media is the new Punk Rock!!
Posted 14 July 31st, 2009
Great Video. I’ll let it speak for itself… >
The Power of Social Media
Posted 14 July 29th, 2009
I read an article from The Baltomore Sun today that very quickly showed that large companies are really starting to understand the potential of social media. It said: “Before the latest social media revolution, Jessica Gottlieb would have probably watched helplessly when her kids, Jane and Alexander, were trapped on the tarmac, waiting for their [...]
Marketing Mag article
Posted 14 July 24th, 2009
The great guys over at Marketing Magazine have published an article we have written. You can read it here.
Google Wave to launch in September
Posted 14 July 22nd, 2009
Google has finally announced the when it will launch it’s public beta of Google Wave. The announcement reads “… this morning we announced that we plan to start extending the Google Wave preview beyond developers on September 30th. This will take place on wave.google.com rather than the separate “sandbox” instance we are currently using, and [...]
