Three social media ideas that will have instant impact

A recent article on the Harvard Business Publishing website discusses three ways that companies can use social media to create a positive impact on their brand – instantly.

Well worth a read. Click here.

Posted 30 July 2009 in Advertising, Direct Marketing, Internet, Internet marketing, Marketing, Social Networking, Viral, by Mark
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Social Media Change Agent

We have been diving into the HBR archives on YouTube EDU even more recently.

This talk with Josh Bernoff from Forrester Research is very enlightening.

Posted 24 April 2009 in Advertising, Direct Branding, Direct Marketing, Internet, Internet marketing, Marketing, Social Networking, by Mark
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Consumer Psychology in a Recession

YouTube EDU has a lot of great stuff on it. We recently discovered this gem.

Posted 23 April 2009 in Direct Branding, Direct Marketing, Market Trends, Marketing, by Mark
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