Advertising is Dead : Long Live Advertising.
Brand leadership through social media Customers are very publicly talking back and it is making the management teams of some brands very nervous. Not so long ago the relationship that brands had with their customers was a one way street. The brand was the boss. They told their customers what they liked and how to [...]
Best Buy, GE & EMC: Using Social Media to change their internal cultures
Interesting video…
David Carson at TED 2003
It’s a few years old but still one of the great TED talk. From the TED website -¬†”Great design is a never-ending journey of discovery — for which it helps to pack a healthy sense of humor. Sociologist and surfer-turned-designer David Carson walks through a gorgeous (and often quite funny) slide deck of his work [...]
What the newspaper industry needs to do to survive.
We’re not going to pretend that we know everything about newspapers. Nor are we saying we can somehow magically see into the future. But some things just seem obvious to us. Let us know what you think. He said that he was ‚Äòmad as hell‚Äô at what he saw as intellectual property theft. News aggregators [...]
A glimpse into the future…
MIT Labs have produced some amazing things over the years. If you would like a quick look at what is going to be in our future have a look at this video. g-speak overview 1828121108 from john underkoffler on Vimeo.
Melbourne Marathon

Once a year Herald Sun, The Nine Network sponsor the Melbourne Marathon. Working Three was brought in to develop an application to increase participant interaction and engagement through the Herald Sun website. Working with the Herald Sun team, we came up with an application that used RFID technology to log the time of every runner [...]
Joshua Davis
I love Joshua Davis. He uses Flash and code to create amazing artwork. As a tribute to him I have put a few videos together. BMW Z4 artwork QBN sessions 10 questions My personal favorite “Why Random?”
Working Three is Loved

A website devoted to scouring the internet for great wordpress websites recently selected workingthree.com for special mention. WordPress, the platform we have built our site on and the platform of choice for many blogs is a great product and, best of all, Google loves it. We Love WP has picked our site as one of [...]
Sagmeister's Life lessons
Stefan Sagmeister delivers a short, witty talk on life lessons, expressed through surprising modes of design at the 2008 TEd conference.
Retro Design

I recently found this great collection of retro graphic design. Thanks to Smashing Magazine for their continued work.
Helvetica, the movie
Helvetica. It’s one of the most seen typefaces world wide. Some designers love it and some hate it. Now there is a movie about it. This is really aimed at designers but it has some real insights for anyone who wants to know more about what goes into the design process. Find out more at [...]
Philippe Starck talks at TED
In the 2007 TED conference Philippe Starck gave an impressive talk. We think he has something to say to all designers. For everybody else it’s really entertaining and funny.¬†
