Developing your growth strategy
Posted 14 November 9th, 2009
As the southern hemisphere heads into summer and people flock to the beach it is tempting to think that the global financial crisis [GFC] was a just bump in the road. In some ways it was – at least for Australia. We seemed to have ducked the worst of the GFC. But that perception ignores [...]
Social Networks & Instant Democracy
Posted 14 September 21st, 2009
A famously controversial American TV personality recently discovered the hard way that more power now rests in the hands of average people than has at any other time in history. Glenn Beck is known for being a very pro-republican commentator on the Fox Network. In this article we will look how some smart thinking and [...]
Social Media is the new Punk Rock!!
Posted 14 July 31st, 2009
Great Video. I’ll let it speak for itself… >
Twitter's growth in Australia 'phenomenal'
Posted 14 April 28th, 2009
From The Sydney Morning Herald: “With celebrities such as Ashton Kutcher and Oprah Winfrey helping fuel Twitter mania, the micro-blogging website is soaring to stardom around the world, according to Hitwise. Twitter’s growth in Australia “has been nothing short of phenomenal,” rocketing 1067 per cent since the start of this year, reported Alan Long, research [...]
Some interesting facts about the growth of the internet
Posted 14 April 28th, 2009
Just in case anyone was wondering just how big a change the internet, digital marketing and the possibilities it has brought really is.
David Carson at TED 2003
Posted 14 April 25th, 2009
It’s a few years old but still one of the great TED talk. From the TED website -¬†”Great design is a never-ending journey of discovery — for which it helps to pack a healthy sense of humor. Sociologist and surfer-turned-designer David Carson walks through a gorgeous (and often quite funny) slide deck of his work [...]
Agencies being employed over Twitter….
Posted 14 April 25th, 2009
Social networking has hit new heights in America. Companies are asking agencies to submit proposals for social networking contracts Рover Twitter. Read the whole article
What the newspaper industry needs to do to survive.
Posted 14 April 23rd, 2009
We’re not going to pretend that we know everything about newspapers. Nor are we saying we can somehow magically see into the future. But some things just seem obvious to us. Let us know what you think. He said that he was ‚Äòmad as hell‚Äô at what he saw as intellectual property theft. News aggregators [...]
Who's going to win the deal to advertise on Twitter?
Posted 14 April 20th, 2009
There’s a battle going on between Google and Microsoft over the rights to advertise on Twitter. Read all about it here
How the economic downturn will mature internet marketing.
Posted 14 April 20th, 2009
The world economy is in state of disarray. As companies fail we can take some small comfort in the fact that these types of events help markets evolve. So what is going to happen to marketing on the internet over the next few years? Before we dive into that it is worth looking back to [...]
Is atheism the ultimate challenger brand?
Posted 14 March 2nd, 2009
Recently, a London based atheist group called the British Humanist Association set out to raise funds for an ad campaign. The kind of ad campaign that goes on the side of bus to be exact. They had a modest goal, £5,500 for placement of the ad which was to read; “There probably is no God. Now [...]
Facebook Population explosion
Posted 14 February 20th, 2009
It’s official: Facebook has a population larger than some of the world’s biggest countries. Read all about it here.
