iPhone is king, smartphones are the new laptops, and iPhone applications can and do make money. Kind of obvious but look at some hard numbers here.
Posted 22 April 2009 in Design, Internet, Internet marketing, Market Trends, Marketing, Social Networking, by
Mark
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Tags: Apple, Application, iPhone, Marketing, Social Networking.
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Once a year Herald Sun, The Nine Network sponsor the Melbourne Marathon. Working Three was brought in to develop an application to increase participant interaction and engagement through the Herald Sun website.
Working with the Herald Sun team, we came up with an application that used RFID technology to log the time of every runner as they crossed the finish line and transferred that information directly into an online database.
We then digitised a HD video feed from the finish line and fed it into our online application.
Our Flash based application subsequently allowed the user to see themselves crossing the finish line, pause the video, and email it to a friend.
The application served as a highly successful viral component. We planned this technology and it’s development from the ground up and as a result were able to release the application with all of the video less than 20 hours after the race was completed.
This application is no longer live but there are some screen shots attached.
Melbourne marathon screen one
Melbourne marathon screen two
Melbourne marathon screen three
Posted 21 April 2009 in Advertising, Clients, Creativity, Design, Direct Marketing, Internet, Social Networking, by
Mark
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Tags: Advertising, Application, Design, Helrad Sun, Marketing, Melbourne Marathon, Social Networking, Social Networking Melbourne, web design melbourne.
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It’s incredible how targeted marketing can get when you choose to advertise on Facebook. There are many ways to get you message out to the many many people on Facebook including ads, applications as well as starting you own company page. For more information read this page.
Posted 28 July 2008 in Advertising, Internet, Social Networking, by
Mark
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Tags: Application, Facebook, Marketing, Target Market.
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