Twitter's growth in Australia 'phenomenal'
From The Sydney Morning Herald: “With celebrities such as Ashton Kutcher and Oprah Winfrey helping fuel Twitter mania, the micro-blogging website is soaring to stardom around the world, according to Hitwise. Twitter’s growth in Australia “has been nothing short of phenomenal,” rocketing 1067 per cent since the start of this year, reported Alan Long, research [...]
Some interesting facts about the growth of the internet
Just in case anyone was wondering just how big a change the internet, digital marketing and the possibilities it has brought really is.
Facebook, Twitter, other social media help drive business for small firms
Recent article from the Chicago Tribune (April 27, 2009) “While just a few years ago the mediums were associated with the teenage and 20-something sets, that’s changed. Two-thirds of all online users visit social networks and blogs, according to data from Nielsen Online. And the largest growth in social media users last year came from [...]
Best Buy, GE & EMC: Using Social Media to change their internal cultures
Interesting video…
Agencies being employed over Twitter….
Social networking has hit new heights in America. Companies are asking agencies to submit proposals for social¬†networking¬†contracts – over Twitter. Read the whole article
How brands are using Twitter
Many companies have discovered the advantages of using Twitter. An article from Business Week lays out some of the tactics that are being employed. Read about it here.
Social Media Change Agent
We have been diving into the HBR archives on YouTube EDU even more recently. This talk with Josh Bernoff from Forrester Research is very enlightening.
What the newspaper industry needs to do to survive.
We’re not going to pretend that we know everything about newspapers. Nor are we saying we can somehow magically see into the future. But some things just seem obvious to us. Let us know what you think. He said that he was ‚Äòmad as hell‚Äô at what he saw as intellectual property theft. News aggregators [...]
Melbourne Marathon

Once a year Herald Sun, The Nine Network sponsor the Melbourne Marathon. Working Three was brought in to develop an application to increase participant interaction and engagement through the Herald Sun website. Working with the Herald Sun team, we came up with an application that used RFID technology to log the time of every runner [...]
Who's going to win the deal to advertise on Twitter?
There’s a battle going on between Google and Microsoft over the rights to advertise on Twitter. Read all about it here
How the economic downturn will mature internet marketing.
The world economy is in state of disarray. As companies fail we can take some small comfort in the fact that these types of events help markets evolve. So what is going to happen to marketing on the internet over the next few years? Before we dive into that it is worth looking back to [...]
MySpace is shrinking
My space is losing users in a big way. Facebook, Bebo and Twitter seem to be stealing them. Read all about it here
