Working Three

Tricomo

A brand family

Challenge

Tricomo is a boutique property development firm building high-end luxury homes in some of Melbourne’s most prestigious suburbs. The company came to W3 needing a discrete, yet unique, visual identity and a few but important elements. Flying under the radar and living off a great reputation, the company decided it was time to enter the 21st century – and start communicating and sharing their great story.

Key Insights

Tricomo is a firm where they actually do what most other property developers just talk about. Researching and learning about how the they work, we realised that this is a fairly unique case. A family business where every single member is deeply and passionately involved in every project. We realised that every home is a true reflection the people designing and building it. A home where nothing has been left unconsidered or half done. Perfection down to the last detail. Because they honestly care about the families that are going to live there.

Thinking

The philosophy of solid craftsmanship and attention to detail shine through in every aspect of the luxuriously designed homes they sell. Their true love and warmblooded Mediterranean passion for creating stunning homes for families, just like their own, needed to be reflected in the visual identity.

Integration

A truly integrated brand identity translating well across from business cards and brochures through to the company website

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